Call 302-366-7502

Email Us: Info@AdvertisingHealthy.com

DELAWARE's #1 Indoor Digital TV Company!

since 2007

Follow Us On:

since 2007

Monthly Digital Place-Based Video Screen 70%

Digital Place-Based Video TV -vs- Other Media

Digital Place-Based Video dwarfs many prominent new media

and marketing platforms. More American teens and adults have

seen digital video screen at a public venue in the past month

(70%) than have watched online video (43%). More people see

digital video screens in public venues than have ever sent or

received a text message (56%); own a DVR, such as a TiVo or

recorder provided through their cable or satellite TV provider

(41%); or have a Facebook profile (41%).

Arbitron Digital Place-Based Video Screen Study 2010

70%

Digital Place-Based Video Screen

As A Medium: U.S. Total Reach

Teen and adult U.S. resident have viewed digital

video displays at any measured venue in the pastmonth.

Monthly Persons Estimate:

181 Million

70%

Arbitron Digital Place-Based Video Screen Study 2010

WHAT'S NEW

AHDTV LOCATIONS

AD SAMPLES

CONSUMER STUDY

COUPON PROGRAM

CONTACT US

AdvertisingHealthy Copyright 2013

UPCOMING EVENTS

Follow Us On:

Teen and adult U.S. resident have viewed digital

video displays at any measured venue in the pastweek.

Weekly Persons Estimate:

48%

52%

Viewers are not just exposed; they are engaged. Nearly half (47%) of those who have noticed

a digital place-based video screen in the past month specifically remember an advertisement

appearing on the screen. Nearly 1 in 5 (19%) of those who noticed an ad report having made

a purchase they were not already planning on making after seeing an item featured on the

video screen.

Arbitron Digital Place-Based Video Screen Study 2010

135 Million

52%

Arbitron Digital Place-Based Video Screen Study 2010

Digital Video Significant Highlights

Advertising Engagement

- Viewers are engaged with the content; nearly half (47%) of those who have seen a digital place-based video in the past

month specifically recall seeing an ad.

Effect on Purchase Patterns

- Digital video ads have a effect on purchase patterns. Nearly one in five (19%) of those who have seen a digital video ad

say they have made an unplanned purchase after seeing an item featured on the screen.

Reach

- The availability of digital place-based video has reached a critical mass. 70% of U.S. residents aged 12 or older have seen

a digital video display in a public venue in the past month; 52% recall seeing one in the past week.

Comparison to Other Media

- Digital video in public venues reachs more Americans each month (70%) than video over the Internet (43%) or Facebook (41%).

Study Based On Arbitron Digital Place Based Video Study 2010

To play, press and hold the enter key. To stop, release the enter key.

press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom
press to zoom